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M-Brand

Time to elevate your employer brand image

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Marketing&Communications

Does marketing and communication still move the world? Thoughts are shared and best/worst cases are discussed.

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About Mira

It is my expertise and passion I share with you. Enjoy your time and take the most of what I offer you.

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Professional Company

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Recent articles

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How to Become a Sustainable Employer?

mirraga

Embrace sustainability. It's your ticket to the future. We have to cover the short-term goals, which will give us some temporary peace but will not secure our bright future. We need to think about...

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The Need to Adapt

mirraga

We live in a dynamic world. Everything is changing, new technologies are entering in fast speed, needs are transforming. The only way to survive is to adapt. That doesn’t mean that traditions won’t be...

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5 Key Elements of Employer Branding

mirraga

Attracting talent. Voicing EVP. Engaging employees. Digitizing content. Building leadership. Too many aspects of employer branding to consider while building the organization of choice. But when you want to get to the bottom, I...

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News on Cutting Jobs Ruins the Employer Reputation. How to Neutralise It?

mirraga

Deutsche Bank said it would cut 18,000 jobs by 2022 to increase profit. Ford will cut 12,000 jobs, closing six factories, to support its struggling business in Europe. IKEA announced plans to slash 7,500...

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How Organizations Could Address the Competencies Gap to Meet Future Needs?

mirraga

Who am I? The very next questions, which we tend to ask ourselves is: What we are going to do?  I tried to imagine what is forthcoming in terms of employment and occupation in...

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Jobs’ Future

mirraga

What do you want to be when you grow up? An astronaut. A doctor. A designer. A policeman. One of my favorite questions, which it happens that we ask through all our live -...

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